Sky has announced it has been testing new 3D television technology for use with football matches. The new product design concepts have been tested on a number of different kinds of sport, but football proved to be the most popular. The new technology should enable people to watch football on special 3D TVs in pubs and homes within the year.
Sky also announced at the recent CES exhibition in Las Vegas that it was working on 3D content. Sky’s director of Product Design and TV Product Development, Brian Lenz, commented: “Our HD customers already have a 3D capable set-top box. By working together with set manufacturers, we want to provide a hassle free way for consumers to enjoy 3D TV.”
The BBC are also planning to broadcast sport in 3D, having recently announced that the 2012 Olympics will be broadcast in 3D.
At Applied Product Design we believe product design developments such as this fire the imagination of the public. We apply the same ambition and ‘can do’ attitude to our product design services. If you have a concept for a piece of product design, why not call us today and see how we can help make your plans a reality.